Best tools for SEO and Websites (2021)

I was originally going to create a top 10 list of tools that I use when working with websites… then soon realised there are so many that I use! These tools help me save time, be organised, and improve websites.

There are free and paid tools on the list (I’ve highlighted the ones I use the free version). I use to bulk at paying for tools but once you realise how they can help it’s well worth it.

This list is a trial of many other tools over 5 years. Sometimes you can’t quite find “the one”. And there’s always new shiny tools that pop up that sometimes fit your needs more.

Here’s a list to get you started. Hope you find it useful.

Design a website easily

The tools below are great for building your website.

The tools below are great for building your website.

I mainly use WordPress for most of my clients unless they have a preference for another content management system (like Squarespace, Webflow, etc). It’s easy to customise and tailor to their business needs and can grow with them.

To make it easy for my clients to maintain and update their websites, I use a page builder plugin called Elementor Pro. Highly recommend it!

Measure how your website is going

The tools below are great at supporting your website and get you organised.

Optimise your website

The tools below are great for SEO (keyword research, crawl, and fix issues)

Get organised

The tools below are great at supporting your website and get you organised.

Boost your online marketing

The tools below are great at supporting your website and get you organised.

Hope you find this list useful and saves you some time too. Remember to not be afraid to pay for something when it will save you time. I’ve spent hours/days before looking for a “free” tool (there are some that are perfect) but sometimes it’s well worth the ££.

TIP: Keep track of all the tools you use. Especially automatic renewals. Give yourself time to review what you are currently using and if you still need it.

Any other recommendations? Tell me and I will share them on here.